Fully understand the new country, territory and channel you are about to enter with your company or new product
Determine the match and growth potential of the product in the new market and focus channels.
This Samson foundation map will give you a critical view of the structural framework for launch and answer questions such as -market growth rate, demographic fit (health focus, age), political incentives
This Samson map is a matchmaker – it will identify relevant market channels and distribution points and then compare your company and product
characteristics to relevant market channels, distribution points and will outline the health-wellness competitive landscape answering questions such as key selling positions to take and where to launch for healthy growth
This product is building on product MAP1A (foundation)
This Samson survey enables you to test specific product concepts on a smaller group of people in the new country or market of choice and it will provide a sense of comfort about your launch direction
This product does not have a prerequisite but will benefit from both Foreplay and Matchmaker
Fully prepare your new products for a rigorous quality control process before launch
Determine where to produce locally and with whom and then set a route to market (customers)
This Samsons service will provide a rigorous yet simple Samsons methodology and tool-set for your multi-functional team in order to have sign-offs from quality, production, financial perspectives prior to approving the roll-out of your new product.
This Samsons service will provide a map of considerations and regulations for correctly entering your product into the new country or market as well as bringing clarity to local labeling requirements
This product is building on product MAP1B and MAP1B.
This Samsons service will provide reasonable and affordable local quality production or co- packing alternatives for your specific product to reduce time to market and supply chain costs
This service will benefit from both Smiley Stamp and Buds & Blossom.
This Samsons service will provide several alternate supply chain maps and routes to warehouse or fulfillment center with cost estimates per product SKU or container - Local or global ocean shipping, rail, truck vendors and warehouse contacts will be listed and available.
This service will benefit from all services above.
This product is building on product MAP1B (matchmaker).
This Samsons map will provide an overview of the different yet relevant sales channels for the local market or country specifying grocery, convenience, drug and similar channels by key vendor as well as the 3-5 largest e-commerce platforms accompanied with fulfillment center logistics and contacts.
This service require all services in this service category to ensure excellence.
This Samsons testing service enables you to test your product in the new country, in one of the selected markets. We can help you to identify sampling in the appropriate channel and stores, as well as small scale sales in the same outlets. This service will enhance the direction and strengthen the launch on bigger scale.
This product does not have a prerequisite but will benefit from all the other mapping services, especially Foreplay, Matchmaker and Monkey around.
tie all company activities together into one operational plan where each step of your launch plan is put into a gannt/milestone chart and supported by a financial model that will forecast monetary in/out flows and determine cash funding needs as requested by financial institutions
This Samsons service will tie all team activities together for the new product to be launched into a new country or market and will list each sequential and parallel step on the path from product concept to in- store sale and cash collection.
This Samsons service will accompany the operational plan and lay-out all the financial consequences and estimates of the new product launch including raw materials and production estimates as well as supply chain costs and distribution and sales cost estimates for a particular trade in order to build a comprehensive financial by SKU by route by channel.
This service requires Hammer N' Nails.
This service will benefit from each of the services above to have true value.